Today, there are so many new digital marketing tools available, and I thought I'd share some favorites I've discovered recently.
Sumome: Sumome's WordPress plugin offers several apps that enable you to more easily grow your email list, promote content and track user interaction with your site. While Sumome's features are all free, to integrate it with your email client, you will need a pro subscription. Benefits of Sumome include:
- Heat Maps: Heat maps enables you to track user engagement on your pages, showing you where people are clicking.
- Smart Bar: Smart Bar creates a bar at the top of your page with a call to action and a button or email address entry form. You can use it to build your email list or promote another webpage or blog post. You are also able to A/B test different bars with different messages and designs.
- Scroll Box: Scroll Box enables you to create a pop-up form to grow your email list. You can choose which pages the pop-up appears on and where the pop-up appears on the page.
ManageFlitter: Remember Tweetadder? ManageFlitter is like Tweetadder, but it complies with Twitter's policies. Benefits of ManageFlitter include:
- Unfollow accounts that are inactive, spam (fake), don't follow you back, and more.
- Follow accounts who follow you and have engaged with you (pro feature)
- Create lists of users you never want to unfollow/follow (pro feature)
- Search accounts by keyword
- Schedule tweets for the most optimal times for your network