Marketing & Branding

Whether you are building your brand from the ground up, looking to create an integrated, multi-channel marketing strategy, or creating a targeted campaign using a specific channel or medium, I have the expertise to plan and execute from start to finish. 

Content Strategy & Creation

I believe content drives your brand and provides the infrastructure for all good marketing and public relations campaigns. I have more than 10 years of experience developing content strategies to increase brand awareness, improve SEO, and position executives as thought leaders. In addition, I have been published in national publications on topics including finance, insurance, business, marketing, healthy living, food, and travel. 

Social Media Strategy & Management

I’ve managed B2B and B2C social media strategies for national corporations, startups, and nonprofits to create brand awareness, position organization leaders as influencers, generate leads, and engage customers and brand ambassadors. In addition, I have created compliant social media policies and strategies for insurance and financial services companies.

Lead Nurturing & Retargeting

Generating a lead isn’t the end of the funnel for your marketing and sales strategy. I integrate marketing automation, email campaigns, and display and social media retargeting to nurture prospects and customers through all stages of the buyer journey.